Archive: September 2025

Posts published this month

global instagram retention
InstagramSeptember 15, 2025

Do Instagram Unfollow Rates Differ by Country?

No published dataset breaks unfollow rates down by country. What does vary is audience hours and feed saturation — and both are readable in your own Insights.

reasons why followers leave after ads
InstagramSeptember 15, 2025

Why You Lose Followers After Running Ads

Instagram attributes follows to a promotion and never unfollows, so the drop is inferred rather than measured. What is really happening, and how to check it.

optimal instagram posting times
InstagramSeptember 11, 2025

What Are the Worst Times to Post on Instagram?

Whenever your own audience is asleep — and no published table can tell you when that is. What timing actually costs you, and why it is not unfollows.

audience after a mass unfollow
InstagramSeptember 6, 2025

What to Do After a Mass Unfollow on Instagram

Four different events look like a mass unfollow, and three of them need no recovery at all. How to tell which one happened before you change anything.

instagram follower fluctations by niche
InstagramSeptember 6, 2025

How Many Followers Is It Normal to Lose?

No published benchmark exists, by niche or otherwise. Your own Insights give follows and unfollows per day — here is how to turn that into a real number.

tracking who unfollowed you on instagram
InstagramSeptember 3, 2025

Are Instagram Unfollower Apps Safe?

Login-based unfollower apps take your account, not just your data. What Instagram's API exposes, what happens to accounts that use them, and how to undo it.